5 Effective Germany Email Marketing Strategies in 2024

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They invite the user to participate and interact with them.They do not require the previous edition. They transmit authenticity. They arefun and humanize the brand. 9.- The end of the “fake-followers.” Instagram iscurrently one of the most popular applications in the social media landscape.That is why trends in social networks for 2019 are also focused on guaranteeingthe quality and security of accounts. And this is because more and moreinfluencers have benefited from apps to “inflate” their number of followers. Sothe brands that have collaborated with them have obtained disastrous results.Recently, Instagram has announced that they have begun to eliminate likes,dislikes, and non-authentic comments from those accounts that used third-partyapplications to increase their popularity. In fact, they have built MachineLearning tools to identify such activities and prevent this from happening inthe future.

This is a great step for Instagram to Germany Email List maintain itsreputation as a popular social network where people and brands can coexist,create an active community, and earn income. And taking into account that thechange has just been implemented, 2019 will show that the number of followerswill no longer be as relevant compared to the actual engagement of eachcommunity. 10.- Reduction of the focus to specific channels One of the trendsin social networks for 2019 that you should keep in mind is that knowing thatsocial marketing is becoming increasingly competitive, you, as a brand, need tofocus your efforts on specific channels. The days when you had to join Facebooksimply because “everyone was there” are over. Nowadays, it is more important togo after a niche audience that is relevant to your business. And therefore, itis not necessary to transmit the same message on all platforms that exist. Donot be afraid to limit your work to two channels. And less if you notice thatthose two channels provide you with the best return on investment.

The more distractions you have, the higher the chances oflosing your focus. Start by analyzing where your audience is and which channelswork best for your business objectives. 11.- Content focused on Generation ZGeneration Z is the only one that has grown in social networks, and for them,social networks are part of reality. As this new generation is at the forefrontof trends in social networks by 2019, you can not afford to fail. That’s whyyou need to attend to their needs and desires to adopt continually. The newgeneration is looking for small and short content. With so little free time,they want to spend time watching a video or reading a well-created publication.Therefore, in 2019, focus on creating short and powerful clips for socialnetworks. A great example of this is the Adidas campaign. In 40 seconds, thebrand has managed to encourage women to explain what makes them continue topractice sports and create the change that the world wants to see.