|
Ecommerce Store Can Deliver Relevance. Where Competition is Fierce Google is Selective. In the Long Term Delivering Value Should Drive Down the Cost of Marketing as the Site is More Likely to Enjoy Repeat Custom. As Google Pushes More and More Results Beneath the Fold the Cost of Acquisition is Increasing So We Need to Treat Each Click Like Gold. Monitor Value. Does the Firm Keep Delivering Value to the Same Level Because People Talk. They Talk on Twitter and Facebook and the Rest. We Want Them Talking in a Good Way but Even if They Talk in a Negative Way It Can Still Useful. Their Complaints Can Be Used as Topics for Articles.
They Can Be Used to Monitor Value Refine the Offer and Correct Problems as They Arise. Ranking Boost Are Still Signals. We Need to Adopt Strategies Whereby We Listen to All the Signals So to Better Understand Our Customers in Order to Provide More Value and Hopefully Italy Telegram Number Data Enjoy a Search Traffic Boost as a Welcome Sideeffect So Long as Google is Also Trying to Determine What Users Value. . Not Sounding Like Seo Well Its Not Optimizing for Search Engines but for People. If Google is to Provide Value Then It Needs to Ensure Results Provide Not Just Relevant but Offer Genuine Value to End Users.
Do Google Do This in Many Cases Not Yet but All Their Rhetoric and Technical Changes Suggest That Providing Value is at the Ideological Heart of What They Do. So the Search Results Will Most Likely in Time Reflect the Value People Seek and Not Just Relevance. In Technical Terms This Provides Some Interesting Further Reading Today Signals Such as Keyword Cooccurrence User Behavior and Previous Searches Do in Fact Inform Context Around Search Queries Which Impact the Serp Landscape. Note I Didnt Say the Signals Impact Rankings Even Though Rank Changes Can in Some Cases Be Involved. Thats Because Theres a Difference.
|
|